Project overview
This project showcases Google Ads performance reporting for ReklamHouse, bringing together campaign traffic, advertising costs, and competitive search visibility.
During October 2020, the account recorded 462 clicks and approximately 39,900 impressions, with an average cost per click of TRY 1.52 and total spending of TRY 704. The dashboard shows how clicks and impressions varied throughout the month.
Search Visibility & Competitive Analysis
For the same period, the Auction Insights report shows an impression share below 10% within the selected reporting scope. It also records an 81.16% top-of-page rate and a 28.24% absolute top-of-page rate.
These reports support reviews of advertising reach, traffic costs, and competitive positioning. The displayed results represent clicks, impressions, and placement metrics; they do not establish confirmed leads or sales.
